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苹果为“降速门”致歉,降低更换电池价格

更新时间:2017-12-29 15:51:33 来源:纽约时报中文网 作者:佚名

Accused of Slowing Old iPhones, Apple Offers Battery Discounts
苹果为“降速门”致歉,降低更换电池价格

Facing a barrage of criticism after acknowledging the existence of a feature that can reduce the processing power of old iPhones, Apple said Thursday that it would reduce the price of battery replacements to regain customers’ trust.

承认存在降低旧iPhone处理能力的功能后,遭受一连串批评的苹果在周四表示,为了重新获得消费者的信任,该公司将为更换电池的服务减价。

The company’s mea culpa came just eight days after Apple said it had released a feature about a year ago meant to help prevent older devices — such as iPhone 6 models and iPhone SE — from unexpectedly shutting down.

苹果此番承认过失的八天前,它表示曾在约一年前推出一项功能,帮助防止旧款设备——比如iPhone 6系列和iPhone SE——突然关机。

The reduction of processing power, Apple said, was necessary because older batteries could otherwise periodically overload.

苹果说,降低设备的处理能力是必要的,因为不这么做的话,老款设备的电池会经常超负荷。

But some users saw Apple’s revelation as vindication of their longstanding belief that the company had been purposely slowing down old iPhones to get them to buy new ones.

但一些用户长期认为苹果有意降低旧款iPhone的速度,好让他们买新款,这些用户将苹果的披露视为对此说法的证实。

In its statement on Thursday, Apple denied that it had ever — or would ever — “do anything to intentionally shorten the life of any Apple product, or degrade the user experience to drive customer upgrades.” Still, Apple apologized for what it called a “misunderstanding” and promised it would cut the price of out-of-warranty iPhone battery replacements to $29 from $79 for anyone with an iPhone 6 or later model beginning in late January; the company said the service would be available worldwide through December 2018.

在周四的声明中,苹果对它所谓的“误会”致歉,并且承诺将自一月底开始,为拥有iPhone 6或后续型号设备的用户降低质保期外iPhone电池更换的价格,从97美元降低至29美元。该公司说将在全世界范围内提供这项服务,直至2018年12月。

Apple also said it would soon issue a software update with new features that would allow users to more clearly see the health of their iPhone’s battery.

苹果还表示将发布一款带有新功能的软件升级,该升级将允许用户更清楚地看到他们iPhone电池的状态。

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